Mobile Kaizen - the smart early adopters want to make the Mobile Economy a better place
Wow - what a title for this (late-night-creative) mobile brain storming session coming right now onto your big screen - in case you are interested in the future of our Mobile Economy. The future of our Mobile Economy is wireless broadband at affordable prices - cheap mobile broadband 24/7 - which means "a rather perfect" mobile network ...
Next, deliver that rather perfect network onto cool devices such as laptops, PDAs, smartphones, pocket music makers or Hiptops. Finally, add on top of that infrastructure a fair number of cool mobile killer apps we don't want to live without - and let's complete the vision of continuously improving the Mobile Economy Triangle of networks, devices, and services: Enjoy email, instant messaging, VoIP, browsing, finding, buying, selling, dating, sharing and having fun with mobile music makers - and some kicking "single- or multi-player games" here and there. That's what I want as soon as possible - do you?!
October 2003 - three months to go before we hit 2004. Everybody already
thinking about making the best out of the christmas shopping climax and CeBIT 2004. In 2004, in fact, our Mobile Economy in Europe should be coming of age. Finally, having fixed many the bugs in the system, we are ready to go for the ultimate wireless freestyle - doing mobile business anywhere and anytime - redefining B2B - Beach2Beach - choose your favourite location now or just wait and see. I quitely enhance my mobile lifestyle in the meantime.
As I said, we need fast and cheap wireless networks, cool devices in various
form factors that are usability-optimised for the point and time of usage in mind - be it chatting in the club or exchanging corporate data sitting in the lounge just before take-off.
Can you feel it? We are about to enter a new wireless time and territory. Some say the Koreans and Japanese already did it. I do agree! What can we learn from them? Enduser-sensitive Technology and Marketing Management or the right spectrum licensing policy - or both?!
While ahead-of-everybody-we-deliver-4G-networks-now companies trial their new disruptive technologies in countries where governments understand that the latest and greatest, competing wireless technologies should be tested first before we define our spectrum licensing policy, the rest of the crowd tries to maximise the value they can extract out of their low-tech cash cows - (Premium) SMS or, even more fun, MMS - definitely still a (would-be) multi-billion dollar business as of today. What do you think? Do incumbents enjoy watching their present and future cash cows being killed by the new generation of mobile broadband "killer apps"?
With such a retro attitude the established (big) guys automatically slow down the innovation cycle speed of the next generation of networks, devices, and services that progressive consumers are naturally looking for. This is NOT what we like to call "Mobile Kaizen in Managing the Mobile Economy Triangle."
I believe that we are about to take a quantum leap in Europe, even more so in Asia, and, - what would you expect from the global No. 1 in hardware and software innovation - in the USA, too. Just surf the websites of Qualcomm, Openwave, Danger, Boingo, Flarion or IPWireless and you will enjoy the brain shift.
As we have set the scene for any tech-sensitive wireless executive to open their minds for the promises of the mobile broadband future waiting next-door or next-hotspot for your wireless communication budget, we can and should understand that technology cannot be stopped by the business policies of existing market dominators lobbying temporary governments fighting for reducing budget deficits while teasing a too-smart community of wireless citizens for never-reachable voter support. Power to the wireless people! Gouvernator, are you online?
Hey guys, the technology dudes out there know it better. Or why do we already have close to 1 million P2P VoIP Skype beta users out there - making fun of established telcos and celcos that don't see the hurrican coming as they are sitting in too cosy houses of low-tech cash cows counting their days?
The mobile broadband Internet jungle enjoys the smell of communication anarchy.
Can you sense your future in the Mobile Economy? ;-)
